Phạm Thị Minh Ái

Key responsibilities include growing the equity of the Hotel and the brand through all communications, product and partnerships and Brand platform and tools to drive revenue, promote rooms, all hotel outlets, services,... attract customers and build companies' reputations. Strategy Development: Develops and implements marketing and communication strategies to achieve business goals. Campaign Management: Plans, executes, and manages marketing campaigns, including digital and traditional channels. Content Creation and Management: Oversees the creation and management of marketing content, including website copy, social media posts, and email campaigns. Brand Management: Ensures consistent brand messaging and maintains a positive brand image. Public Relations: Manages media relations, press releases, and public relations activities. Stakeholder Communication: Manages internal and external communications to ensure clear and consistent messaging. Data Analysis and Reporting: Tracks campaign performance, analyzes data, and provides reports to inform future strategies. Team Leadership: May lead and manage a team of marketing and communications professionals. Budget Management: Create, Manages the marketing and communication budget. Collaboration: Works with various departments, including sales, product, and customer service, to ensure alignment and effective communication. Social Media Management: Develops and implements social media strategies to engage with target audiences. Event Planning and Management: May be involved in planning and managing marketing events and conferences. Influencer Marketing: Collaborates with influencers to promote products and services.